One is the playbook for retirement equity strategy. The other is the system for building a referral-only business. Both are written the same way: plain English, real examples, zero fluff.
For homeowners 55+, their families, and their advisors. Shipped at no cost, answer 3 quick questions so we can send the right edition.
By Austen Smith · Education-first guide for homeowners 55+, families & advisors
Most of what people "know" about reverse mortgages is outdated. The program has been rebuilt over the last decade, and used strategically, it's one of the most powerful retirement tools available. This book is the plain-English playbook for understanding it.
Stop Wasting Handshakes is the companion CRM for the book, the system Austen uses to turn one good conversation into a lifetime of referrals.
Try SWH Free →The relationship system behind Stop Wasting Handshakes
A field guide for the LO, agent, advisor, or founder who knows the next breakthrough isn't a new ad channel, it's the conversations you're already having. Marketing by Referral turns the FORM Method into a system that scales.
What Readers Say
"Most reverse mortgage info is either a sales pitch or a horror story. Austen's playbook is the first thing I've handed to my parents that they actually finished."
"I've been a top-producing agent for 12 years and I learned three new things in the first chapter of Marketing by Referral. The FORM Method is the most underrated framework in our industry."
"Both books read like Austen's actually trying to help, not sell. Refreshing in this industry. The playbook saved my mom $40K, and changed her relationship with money in retirement."
One playbook for retirement equity strategy. One system for building a referral-only business. They're the manuals behind everything Austen does.